Economic Benefits of Liquid Brine [3 of 10]

Written by Phill Sexton | Sep 13, 2019 1:51:36 PM

In this MASTER TRAINING on liquid brine deicing with Phill Sexton with WIT Advisers you will learn the economic benefits of using liquid brine for snow and ice control. Benefits including less salt use, time saving, equipment cost savings and more.

Why are Liquids a Better Alternative?

We need to think about the mindset of using liquids as a better alternative and understand why switching to liquids would be a no-brainer decision.

Typically, people want the same service for less...

Less money
Less time
Less effort

There needs to be strategies incorporated to doing it a different way to address that, and this is where liquids become a fairly significant tool in the tool box. So, looking at the economic benefits of liquid brine, let's think about it beyond even salt use.

There’s the economics of...

Time & production
Travel
Equipment
Fuel

And there's also the economics of redo work or doing things haphazardly so that it's causing us to apply more material or spend more time on it (when using solid salt), rather than taking a more proactive approach (e.g. using liquid brine to pre-treat the area before the storm).

Does Liquid Brine Reduce Salt use?

Why I get so confident about this is, when we look at our sustainable winter management program SWiM®, there's been a third part case study done that's looked at the benefits (not just from salt outputs or economics, but others as well). From the standpoint of salt output, we've been able to see in many cases...

AN AVERAGE OF 50% REDUCTION IN SALT
AND IN SOME CASES, 3X REDUCTION IN SALT.

What that means to you depending on your contract model, and what that means to your client is on average a 25% savings. This is a significant reduction for something as simple as changing the way you apply your material.

Does Using Liquid Brine Save you Time?

Let's take it a step further. When you think in terms of a third-party case study that was done on these results by Rochester Institute of Technology, here's what they found. Not only was there this savings in salt output and this obvious economic benefit but then it provided other benefits including...

ON AVERAGE 50% FEWER TRIPS
TO THE SITE TO APPLY SALT.

Now that might not make sense at first when you think about right now brine is sort of perceived as this 'other service', or this thing that you do before the storm but I'm going to continue to do these other things that I've always done after the storm or during the storm. But that’s not really what happens. What happens is once you take this more proactive approach...

IT ACTUALLY ALLOWS YOU
TO BE SALTING LESS DURING AND
POST STORM TREATMENT.

The other thing that that then inspires is when there’s fewer trips, there’s fewer amounts of fuel being used.

When there are fewer trips there is...

Less fuel used
Less hours spent

By using liquid brine instead of rock salt you're...

Saving Time
Saving Fuel
Saving on Equipment Costs
Saving Materials

So it’s sort of a four sided coin now of what the benefits are rather than just this economic, environmental proposition.

I hope this article has given you some insight as to the positive economic benefits of using liquid brine for snow and ice control. To shop our variety of liquid brine sprayers, visit our website. If you have any questions, feel free to comment below and we'll get back to you.